To promoting the concept of environmental protection, Hitachi works with Friends of the Earth* to participating "Lights-Out Event" on 21 June and most of buildings along the Victoria Harbour joined this event. It was the biggest "Voluntary Light-Out" in Hong Kong history.
The Hitachi Group considers the reduction of global warming, resource recycling, and conservation of ecosystems to be especially important. That is why we strive to reduce our environmental impact throughout the product lifecycle (from production to final disposal). We make improvements at both the design stage, which determines the overall environmental load of a product, and at the production stage, which creates the emissions that have a direct impact on the environment.
We introduce environmentally conscious design at the R&D; stage to improve the environmental efficiency of our products. At the production stage, we set annual targets to reduce the environmental load.
To make cuts at both stages in a balanced way, we are set to become “emission neutral” by fiscal 2015. This will reduce emissions at equal rates in both the direct environmental impact—imposed by procuring raw materials, production, and distribution—and the societal environmental impact created by finished products after they are sold. In fiscal 2006, we started developing systems for quantitatively evaluating our progress toward this goal.
"Friends of the Earth (HK)" was established in 1983 as a charitable organization, it is one of most prominent green groups. Friends of the Earth (HK) is dedicated to protecting the environment locally and regionally by engaging government, business and society in promoting solutions to create environmentally sustainable public policies, business practices and lifestyles.
