Skip to main content


The Hitachi Group Identity articulates the Mission,Values and Vision that are shared by the Hitachi Group worldwide. Bonded by this Identity, the Hitachi Group is able to demonstrate outstanding teamwork that transcends the boundaries of geographical regions and business fields.

Throughout its 100 year history, the Hitachi Group has passed on its Mission and Values to generations of employees and external stakeholders. Now the new Vision has been created based on the Mission and the Values. It is an expression of what the Hitachi Group aims to become in the future.

The Hitachi Group will continue to contribute to society based on this Hitachi Group Identity.

Hitachi Group Identity


Contribute to society through the development of superior, original technology and products.


Harmony (Wa)

The willingness to respect the opinions of others and discuss matters in a manner that is thorough and frank, but fair and impartial, and once a conclusion has been reached, to cooperate and work together to achieve a common goal.

Sincerity (Makoto)

To approach issues openly and honestly, without drawing false distinctions between oneself and others. "Sincerity" is the spirit that inspires the confidence that society has placed in us.

Pioneering Spirit (Kaitakusha-seishin)

A purposeful approach to one's work based on individual initiative, to create new business by pursuing novel, new goals. This spirit is manifested in a keen desire to be at the forefront of technology and the top of our chosen fields of expertise. These objectives are achieved by promoting the limitless potential of each individual member of Hitachi.


Hitachi delivers innovations that answer society's challenges. With our talented team and proven experience in global markets, we can inspire the world.

Inspire the Next

This is the Hitachi Group's slogan,expressing the Group's desire to make the Vision a reality.